SHEMSHEY'S SCARY TALE
 
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Shemshey is a French-Guadalupian rapper with a potent and rhythmical sound accentuated by soulful singing. He is poised to become a force to be reckoned with in the music industry. After a successful photo shoot for Shemshey, his manager, Matthieu Wence, approached Figura about the possibility of creating a music video for the release of Shemshey's first American album. 
 
Director Thiago Da Costa picked SCARY TALE (GET ME) as the song to create a video for because of its intoxicating rhythm and its lyrical content relating to imagery of social strife.
 

The video -- composed of striking images of war, human struggle and poverty in conjunction with the song’s socially aware message -- cuts to the heart of many conflicts in today’s political climate and offers criticism as well as a message of dogged determination in the face of adversity.

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